Joanne Ledesma
Joanne Ledesma is a California native from music industry legacy. She is recognized as a key music industry insider, due to consistent placement of music in multiple genres and multiple outlets, i.e.: film, TV, games, corporate, in-flight, and special events, etc. Her unique "hands-on" networking approach and dedication to the community is currently the subject of a 2 hour documentary film to be created in 2008. Ms. Ledesmas' background stems from the San Gabriel Valley where she grew up in the footsteps of her brother, bassist Danniel "D.A." Ledesma, whose legendary backyard jams hosted a plethora of emerging bands in the 1970's. These sessions gave birth to some major talent, such as Victor Bisetti (Los Lobos, commercials), John Avila (Producer, bassist-Oingo Boingo, El Chicano) Mike Albert (Guitarist- Megadeth, El Chicano) Johnny "Vatos" Hernandez (drummer- Oingo Boingo, Tito & the Tarantulas) Joey Delgado (Guitarist-Delgado Bros., John Mayall), Sam Avila (Walter Trout), Bobby Robles (The Midnighters, Ginger Baker Jr. Trio) Mike Tovar (Food For Feet), Luis Ruiz (John Corbin, Felony, Eric Carmen), Carlos De La Paz (Real Women Have Curver-soundtrack) Gerry Salas ( Singer- El Chicano) John Paul Villalobos ( Celia Cruz, Machina Loca), Dave Vasquez/Anthony Lopez/Pierre Larson (Riverboat Band) Anthony Lopez (Tracy G (Dio) Poncho Sanchez, The Banda Brothers, and many more.
Miss Ledesma started playing keyboards in the pre-digital era of the 1980's analog music (Rhodes, Juno 106, Yamaha DX7) In 1984 she graduated from Mt. San Antonio College in Walnut California with an Associate of Arts degree in Liberal Arts and an emphasis in Music. In 1986 she attended San Jose State University and was the only female who studied in the newly formed Electro Acoustic program with reknown Professor Strange. It was that program that thrusted Miss. Ledesma into the forefront of music technology. Analog Vs. Digital recording, digital software, digital programming and digital production were the focus of her studies their as she honed her production and acoustic sound skills.
In the new millium Miss. Ledesma worked for over three years as the Coordinator for Audio Programming at Disc Marketing Inc. under the guidance of Tena Clark, CEO and Songwriter/Composer (Dionne Warwick, Patti Labelle, Hal David, Burt Bacharach). The Audio Programming department created custom audio shows for clients like United Airlines, America West Airlines, Macys, Regal Cinemas, Casinos and more. The job entailed coordinating Airline Entertainment Guides and music channels with Voice Overs, Hosts, Scriptwriters, Producers, Engineers, Publicists, Managers, Record Labels and Artists. Ms Ledesma was responsible for key interviews and recruitement of artists like Carlos Santana, Andrea Bochelli, Tom Petty, Richie Furay, Joe Walsh, John Doe, Bootsy Collins, Chicago, David Crosby, Graham Nash, KISS, Mana, Carmen Rizzo, and many others. Ms. Ledesma was instrumental to bringing in new composers, songwriters and music when the company added a Music Library (Rescue Records/Five Alarm Music) to their umbrella as well as liscensing artists to thier Corporate projects (Kelloggs, Target, Toyota).
With an earful of musical talent and the close relationshships maintained from her community She became involved in the careers of her friends. Years of dedication, and brilliant networking led Joanne to run her own grassroots company, Joanne Ledesma Entertainment. The focus today is on music placement, education, consulting, publishing, producing, managment and artist development. Her experience and knowledge of music analysis makes Miss Ledesma a distinguished A&R Rep for the world’s largest A&R Company, Taxi Music. (www.Taxi.com) In 2006 Joanne Authored "Prepare Your Music, a practical guide to making your music marketable”, and became an educator for Citrus College Performing and Recording Arts. (www.CitrusCollege.edu). In the Spring of 2007 Miss. Ledema created the groundbreaking radio show Music Biz Radio which airs weekly on www.AdviceRadio.com and www.AdrenalineRadio.com March 2008 Miss. Ledesma accepted a partership with Music Industry Television where she creates, produces and host several of the program channels and networks with strategic alliances.
ASCAP (American Society Of Composers And Publishers)
NARAS (National Academy of Recording Arts and Sciences)
LARAS (Latin Academy of Recording Arts and Sciences)
NAMM (National Association of Music Merchants)
AES (Audio Engineering Society)
NAB (National Association of Broadcasters)
HISTORY
2008 Partners with Music Industry Televison (co-owner) 
2007 Hosts/Produces "Music Biz Radio" -A music business radio show
2006-2007 Teacher- Citrus College Performing & Recording Arts.
2006-2007 Mentor/ Lecture Taxi Music Conference
2006 Creates Ledesma Music Publishing Catalog
2006 Authors "Prepare Your Music- A practical guide to making your music marketable"
2006 Successfully places music on Film & TV (HBO, NBC, DISNEY, CBS)
2004-2005 Appears/ Guest Speaker for: SONGNET song pitch night, NSAI Publishers Pitch, Marty Martins Songwriter Organization
2004 Signs 8 new artists to Music Libraries, Placed songs on FELICTY DVD multiple episodes
2004 Captured an interview with world renown Violinist Jean Luc Ponty and Pianist Daughter Clara Luc Ponty for Airline Music Production
2004 Key Lecturer at AZTEC Song Night
2004 Key Lecturer and Panelist MECA music conference Chicago Il.
2004 Key Lecture at New Orleans 12th Cutting Edge Music Conference, Publishing Panelist, Artist Management Panel
2000-2004 Coordinator of Audio Programming For Disc Marketing (Produced shows for Airlines, Trains, Corporate)
2003 -2004 Judge at Best New Talent Show
2003-2004 Finalist Judge Acustion Live Contest
2003 Lecture, Music Marketing, Networking - Cal State Los Angeles Graduate Program
2003 Panelist "How to get your music into film & TV” Century City, CA
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